students moan and groan about critical cultural studies as being a nosebleed theory. true: stuart hall does cover a lot of ground in his discourse on hegemony, ideology, the ideological state apparatus, people's encoding and decoding of messages, preferred meanings, the media.... i could go on and on.

but however much some students may complain and ( Read more... )

stuart hall, expounding on cultural studies, says that mass media is a tool of the all-powerful elite into forcing the masses into a contented submission. but no, he says this does not happen all the time because we DO reject the machinations of the mass media.

hall says people ACCEPT media messages wholesale, NEGOTIATE them, or totally REJECT them.

( Read more... )